Building Laminar Sdn Bhd's WordPress Website for New Market Entry

Discover how Ten-GB helped Laminar Sdn Bhd enter a new market with a website designed for reputation building, lead generation, user experience and SEO.

Project Overview

Laminar Sdn Bhd, an expansion of a renowned engineering solutions company, aimed to establish a strong foothold in the Malaysian market without any prior digital presence in the region. To support their market entry, they partnered with Ten-GB to create a robust, user-focused website that would highlight their expertise and attract potential clients. Through strategic web development, content optimization, and targeted SEO, Ten-GB successfully built a digital platform that allowed Laminar Sdn Bhd to penetrate the Malaysian market and generate valuable leads.

Challenges in Establishing Laminar Sdn Bhd’s Online Presence in a New Market

Introducing a New Brand with No Local Footprint

Laminar Sdn Bhd entered the Malaysian market with no existing website or digital presence, making it challenging to build initial brand awareness and trust among local businesses. The key challenge was to create a website that immediately communicated credibility and positioned them as a reliable provider of engineering solutions in a competitive market.

Presenting a Comprehensive Product Range Effectively

With a wide range of products and solutions to offer, the challenge was to organize and present them in a way that was easy to navigate and understand for new customers. It was essential to create a clear and structured website that helped users find specific products and services while educating them on the benefits and applications of each.

Achieving Strong SEO Performance from Scratch

Starting without any existing online authority or SEO groundwork meant that Laminar Sdn Bhd's new website needed a robust SEO strategy to rank for important keywords quickly. This was crucial to gaining visibility in search engines for terms related to engineering solutions and generating qualified traffic to the site.

Our Approach

Strategic Website Design Focused on Market Entry

  • Building Credibility

    Developed a professional and user-friendly website that established Laminar Sdn Bhd as a credible player in the Malaysian market, despite having no previous presence.

  • Clear Structure

    Structured the website to include dedicated pages for each product category, providing detailed information and easy navigation to build trust with potential customers.

  • Visual Appeal

    Used a modern, clean design that aligned with Laminar Sdn Bhd’s brand identity, creating a memorable first impression for visitors unfamiliar with the company.

Clear Product Categorization and Educational Content

  • Product Catalogue

    Created a comprehensive product catalog with intuitive categorization, enabling users to easily browse and understand Laminar Sdn Bhd's offerings in the Malaysian market.

  • Engaging Content

    Developed engaging and informative content that explains complex engineering solutions in simple terms, using visuals, infographics, and downloadable resources to educate potential clients.

  • Content Strategy

    Implemented a content strategy that balanced technical detail with accessibility, making the website appealing to both industry experts and those new to engineering products.

Robust SEO and Lead Generation Framework from the Ground Up

  • SEO-Ready

    Built a solid SEO foundation by conducting thorough keyword research and targeting terms like "industrial valves Malaysia," "pipe fittings supplier," and "engineering solutions Malaysia" to attract relevant traffic.

  • On-Page SEO

    Implemented on-page SEO tactics, such as optimized meta tags, internal linking, and alt text, to improve search engine rankings and enhance the website's authority.

  • CTA and Lead Generation

    Designed optimized landing pages with strong calls to action (CTAs) and lead capture forms to convert visitors into leads, supporting Laminar Sdn Bhd's goal of generating business opportunities in a new market.

Our Commitment to Making an Impact

Organic Traffic
10 %

Within the first six months of the website launch, Laminar Sdn Bhd successfully penetrated the Malaysian market, establishing a strong online presence that generated a steady flow of qualified leads. The website became a crucial tool in building relationships with local customers and distributors.

Increase in Website Traffic
5 %

The comprehensive SEO strategy led to a significant month-to-month traffic growth primarily from search engines, allowing Laminar Sdn Bhd to reach potential customers actively looking for engineering solutions in Malaysia.

Ranking for Targeted Keywords
10 %

The website achieved first-page rankings on Google for key industry terms, such as “pipe solutions malaysia” and “Pipe repair & reinforcement” significantly boosting visibility and helping Laminar Sdn Bhd compete effectively against established local players.

Testimonial

I couldn't be happier with my experience working with Teb GB on our website, laminar.my . They took on the huge task of creating a site with over 100 pages and absolutely nailed it! The new website looks amazing and works like a charm. It's easy to navigate and looks great on all devices. Since we launched the site, our business enquiries have jumped by 30-40%, which is just fantastic. If you're looking to boost your online presence, I highly recommend Ten GB. They've made a huge difference for us, and we're thrilled with the results.
Aws Abdullah
Senior Regional Manager, Laminar Sdn Bhd

Are you looking to break into a new market and establish a strong online presence from scratch?

Let Ten-GB help you create a powerful digital platform that attracts leads and builds your brand. Contact us today to discuss how we can support your business’s market entry strategy.

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